You only get one chance to make a good first impression. When it comes to selling your home, your listing is the first impression. Think of the listing as your billboard to the world. When you’re driving down the road, what makes a billboard catch your eye? In the search process, we want your listing to stand out and catch a buyer’s eye.
Here’s how we do that:
- Media – Pictures are the most important piece of the listing presentation. The pictures are what will draw the buyer in to look at more. Making sure that you have the maximum number of pictures allowed, that the pictures are excellent, that each picture has a detailed caption, and that the lead picture is eye-catching are pivotal to a successful listing. Today, however, pictures aren’t everything. Virtual Tours give you the chance to display panoramic views and many more photos giving prospective buyers a better look at your home. Video Podcasts are a guided audio and video tour of your home that is published to numerous websites with your listing.
- Description – The next thing that a buyer looks at after the pictures is the description. Our descriptions are carefully worded to compel the prospective buyers to schedule a showing. The well-scripted description is also sent out to the world via Facebook, Twitter, and Linkedin.
- Details – Our listings are 100% complete. Every detail that can be added is carefully and completely inserted. Things like room and yard dimensions, the way the home faces, and yard and room criteria are often left out. With so many ways to search, we want to make sure that your home gets in front of the people looking for it.
Now that we have a complete listing, it is time to make sure it gets out in front of the greatest number of people possible. Click here to see how we make sure your listing is available to the greatest number of viewers.